Articles and Newsletters
- Harvard MBA with Marketing concentration.
- A former leading sales rep worldwide at Xerox Corporation.
- Winner of the American Marketing Association's Services Marketer of the Year award for her state.
- Launched a new business, which produced $75 million in profitable sales in its first year.
- Launched a second new business, which produced $40 million in sales in its first six months.
- Former Senior Manager of Marketing at MCI, working for the company's founder.
- Broadly experienced with national brands as well as start-up businesses and professional practices.
- A recognized and respected international speaker and trainer.
- As a sales coach-for-hire, administers sales training and follow-up programs that have had major quantifiable impact on sales results in businesses ranging from one person start-ups to large publicly traded corporations and dozens of professional practices.

- March 2010 News Release
Make Sales Training “Stick” with a Powerful Follow-up Program
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October 1, 2009
Marketing Mistake: Missing a Positioning Statement
Sales and Service Excellence
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Mary Basso
Publisher
Coffee News of Florida
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