Articles and Newsletters
"(In) fostering employee loyalty in a tight labor market, companies are offering workers personal coaches as a tool to help them thrive."
Time Magazine
What can you do to both build employees' loyalty to your firm and improve their new business development results? Try a sales coach!
Sales Coaching, as offered by Lenann Gardner, is a half-hour weekly telephone appointment designed to:
- Set goals.
- Review sales skills necessary to achieve the goals.
- Motivate pursuit of the goals, and...
- Reward success. Used for as long - or as short - a time as needed, Sales Coaching is a way to pull on-target sales results from lackluster performers - or to pull even better results from sales stars.
We recommend you commit to one month (4 half-hour sessions) initially, to determine the impact of coaching. Be sure to capture sales results for 3 months prior to the coaching for comparison purposes. We think you'll be impressed!
"Companies see it (coaching) as a way to help valued employees evolve in a swiftly changing business environment."
Time Magazine

- March 2010 News Release
Make Sales Training “Stick” with a Powerful Follow-up Program
Learn More

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October 1, 2009
Marketing Mistake: Missing a Positioning Statement
Sales and Service Excellence
Learn More

The expectancy that I had about your presentation based on your extensive academic credentials and your fantastic selling and marketing performance achievements was completely fulfilled, and then some. When a speaker is so well in command of their subject matter that they can, and do, entertain any and all audience questions, both during and after their presentations and get right back on track, is, in my opinion, the mark of a true professional!"
Gabriel A. Nazziola
(Past) President
National Association of State Farm Agents
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