Articles and Newsletters
"(In) fostering employee loyalty in a tight labor market, companies are offering workers personal coaches as a tool to help them thrive."
Time Magazine
What can you do to both build employees' loyalty to your firm and improve their new business development results? Try a sales coach!
Sales Coaching, as offered by Lenann Gardner, is a half-hour weekly telephone appointment designed to:
- Set goals.
- Review sales skills necessary to achieve the goals.
- Motivate pursuit of the goals, and...
- Reward success. Used for as long - or as short - a time as needed, Sales Coaching is a way to pull on-target sales results from lackluster performers - or to pull even better results from sales stars.
We recommend you commit to one month (4 half-hour sessions) initially, to determine the impact of coaching. Be sure to capture sales results for 3 months prior to the coaching for comparison purposes. We think you'll be impressed!
"Companies see it (coaching) as a way to help valued employees evolve in a swiftly changing business environment."
Time Magazine

- March 2010 News Release
Make Sales Training “Stick” with a Powerful Follow-up Program
Learn More

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October 1, 2009
Marketing Mistake: Missing a Positioning Statement
Sales and Service Excellence
Learn More

Rebecca Plutino
President
Albuquerque Convention and Visitors Bureau
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